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STS429 Igor C. et al.
related activities as a means to bring them out of poverty and stimulate
participation in preserving their habitat and the nature.
Improving life quality of local populations at communal level is
considered as a solution to protect natural environment and local bio-
diversity. In many cases, the rural population live in self-built houses
lacking basic facilities, tools, access to financial resources and sustainable
infrastructure. In order to improve the quality of life of local people, it is
essential providing them with assistance in reconstruction of their habitat
in order to make these areas attractive for eco- or green tourism.
According to the UNWTO, sustainable tourism should ensure viable,
long-term economic operations, providing socio-economic benefits to all
stakeholders that are fairly distributed, including stable employment and
income-earning opportunities and social services to host communities,
and contributing to poverty alleviation (UNWTO).
A possible solution supporting successful and sustainable
development of tourism at the local level in settlements adjacent to or
located directly in the territory of national parks, plantations, protected
forests and riverbanks, etc., would to encourage the local population to
take care of natural resources and biodiversity. A practical way to achieve
this goal could be the greening of tourism and creation of green jobs for
the ingenious population. Thus, the ratio of green jobs can serve as an
indicator of tourism suitability at the local and national levels.
To recall, jobs are green when they help reduce negative
environmental impact ultimately leading to environmentally, economically
and socially sustainable enterprises and economies.
2.5.1 Measurement issue
Employment in the environmental sector and green jobs can be
estimated by using data from inventories, regular statistical surveys
and censuses; and specialized statistical modules, surveys and
censuses, including subsample surveys (Stoevska, 2019).
In addition to the methodology recommended by the ILO, we
suggest considering a simplified approach to the measuring green
jobs among the rural and ingenious population involved in activities
of the tourism sector with the objective to stimulate environmental
protection and poverty reduction. As a first step and as a
compensation for their activities supporting agro- or eco-tourism
they could be offered within the framework of relevant projects such
as amenities as:
Improving the thermal insulation of family homes, installation
of heating systems with renewable energies, solar windows
and panels, bioenergy (eco-efficient cooking stoves), etc.
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