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IPS 188 G. P. Samanta



                         Does Google search index help track and predict
                         inflation rate?  An exploratory analysis for India
                                           G. P. Samanta
                                                        1

            Abstract
            The forward looking outlook or market expectations on inflation constitute
            valuable  input  to  monetary  policy,  particularly  in  the  ‘inflation  targeting'
            regime.  However,  prediction  or  quantification  of  market  expectations  is  a
            challenging task. The time lag in the publication of official statistics further
            aggravates  the  complexity  of  the  issue.  One  way  of  dealing  with  non-
            availability of relevant data in realtime basis involves assessing the current or
            nowcasting the inflation based on a suitable model using past or present data
            on  related  variables.  The  forecast  may  be  generated  by  extrapolating  the
            model. Any error in the assessment of the current inflationary pressure thus
            may lead to erroneous forecasts if the latter is conditional upon the former.
            Market expectations may also be quantified by conducting suitable surveys.
            However,  surveys  are  associated  with  substantial  cost  and  resource
            implications,  in  addition  to  facing  certain  conceptual  and  operational
            challenges  in  terms  of  representativeness  of  the  sample,  estimation
            techniques, and so on. As a potential alternative to address this issue, recent
            literature is examining if the information content of the vast Google trend data
            generated  through  the  volume  of  searches  people  make  on  the  keyword
            ‘inflation' or a suitable combination of keywords. The empirical literature on
            the issue is mostly exploratory in nature and has reported a few promising
            results. Inspired by this line of works, we have examined if the search volume
            on the keywords ‘inflation’ or ‘price’in the Google search engine is useful to
            track and predict inflation rate in India.  Empirical results are very encouraging.
            Future research may focus on fine-tuning of the present work further and to
            check the robustness of the results over time and across countries.

            Keywords
            Inflation Expectations; Surveys; Internet Search; Google Trend; Google search
            Index




            1   G.P.Samanta  is  an  Adviser  in  the  Department  of  Statistics  and  Information  Management
            (DSIM), Reserve Bank of India (RBI). The results presented in the paper and the views expressed
            are purely personal and may not represent those of the institute/organization he belongs to.
            Comments  and  suggestions  are  welcomed.  The  authour  can  be  reached  through  email  at
            gpsamanta@rbi.org.in.
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